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SwiftShield Pest Experts

SwiftShield is a growing pest control provider in Phoenix known for discreet, same-day pest removal and eco-conscious treatment options. They serve both residential and light commercial clients with a focus on fast, safe service.
Location
Phoenix, Arizona, USA
Walkthrough Video

“We’ve been in pest control for 10+ years, but our marketing never felt dialed in — until now. Klarus AI nailed our voice, and the results speak for themselves. Phones are ringing, and we’re growing again.” — Kimberly Adams, Co-Owner, SwiftShield Pest Experts

SwiftShield Pest Experts

Project Summary

SwiftShield Pest Experts came to us with a clear problem: they were running ads but couldn’t break past $120+ per lead. Their ad copy sounded generic, and they weren’t showing up for searches that mattered — like “same day cockroach removal Phoenix” or “child-safe pest control near me.” Worse, they were sending traffic to their homepage instead of a service-specific landing page.

Klarus AI overhauled the entire structure: new campaigns for top-performing pests (roaches, bed bugs, termites), keyword segmentation by urgency, and ad copy emphasizing fast service and safety for kids and pets. We also built a high-converting landing page with live call tracking and testimonials.

The results were immediate: CPL dropped to $48, SwiftShield started getting 3X more weekly leads, and their conversion rate jumped from 6% to 22% within 6 weeks.

What we did
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